
Marketing
Lower CPMs do result in conversions: SVP of Marketing at Backcountry
John St. Juliana on why Backcountry doubled its spend on Meta.
Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.
As consumer spending tightens and expectations for seamless shopping rise, retailers must adapt quickly to shifting behaviors and data signals. Join Placer.ai to uncover where and why shoppers are buying—and how these trends will shape a critical 2025 holiday season and beyond.
Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.