About the Event

Consumer spend evolves with marketplace trends and economic headwinds—and the consumer packaged goods (CPG) industry would like some much-needed, much deserved clarity.

Which is why digital promotions expert Ibotta is joining Retail Brew to discuss the details of their report, The 2026 State of Spend.

Learn how consumers’ more pragmatic, value-centric behaviors are driving notable shifts in activities like grocery trip planning and private label adoption, and how brands can break through when 74% of the cart is anchored by habitual purchases.

What are the numbers saying, and where are your customers heading? Join us to find out.