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The Future of Retail Marketing: Content, Data and the Power of Community

As shoppers become more selective and value-conscious, retailers must constantly adapt to shifting behaviors and rising expectations. Explore the trends shaping where and how consumers shop today, and what they mean for retail strategy in 2026.

2026’s Shopping List: What’s Trending in Retail

Agentic commerce is changing shopping from browsing to delegation, reshaping how brands earn visibility and trust with AI agents. Learn what to prioritize now as AI-driven discovery moves toward in-conversation purchasing and performance tracking.

From Prompt to Purchase: Transactions and Tracking in the AI Era 

Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.

Retail Brew

Vidhi Choudhary

How retailers can interpret shopper data to maximize impact.

A Retailer's guide to mastering customer data

Erin Cabrey

New chief brand officer, Nike and Athleta vet Michelle Goad, is helping lead the retailer’s turnaround after its acquisition.

How Claire’s new C-suite hire is making the tween retailer a ‘life moment retail destination’

Jeena Sharma

Well, it depends.

Sydney Sweeney’s Syrn has already attracted controversy, but can it be a brand that lasts?

Walking into a store is expected to continue to lead the way for luxury shoppers.

Does Saks pulling out of Amazon’s marketplace reflect a deeper mismatch with luxury brands?

Andrew Adam Newman

LiquiDonate promises it slashes returns costs and helps both the needy and the planet.

This start-up is making a business case for brands donating returns

While Amazon has been bullish about succeeding in grocery, it hasn’t found a unique angle to win over shoppers.  

Amazon’s Go and Fresh closures offer a lesson about differentiation 

E-Commerce

Retail Media

Marketing

Stores

Supply Chain

Shopify wants to make the agentic commerce experience feel like a merchant’s online store.

Shopify says AI shopping will ‘not bypass’ its checkout

Alex Vuocolo

Plus, Retail Brew sits down with Placer.ai CMO to talk consumer trends.

This Week in Retail: Home improvement earnings and eTail West 

The retail giant is spending more than ever on automating its supply chain, with the ultimate goal of lowering costs and increasing profits.

Walmart’s investment in automation is set to peak in the coming year 

Many consumers are worried there will be a pullback in discounts this year, and yet promotions have never been more important for getting shoppers in the door. 

Shoppers fear a discount gap this holiday season. Here’s how retailers are responding

A recap of key pivots retailers like Build-A-Bear and brands like Oura and Burlap & Barrel have made to survive these days.

How retailers are pivoting their way through chaos

How Claire’s new C-suite hire is making the tween retailer a ‘life moment retail destination’

The Latest Retail Industry News

Shopify says AI shopping will ‘not bypass’ its checkout

How Claire’s new C-suite hire is making the tween retailer a ‘life moment retail destination’

This Week in Retail: Home improvement earnings and eTail West

Walmart’s investment in automation is set to peak in the coming year

Sydney Sweeney’s Syrn has already attracted controversy, but can it be a brand that lasts?

Editor's Picks

Sydney Sweeney’s Syrn has already attracted controversy, but can it be a brand that lasts?

Does Saks pulling out of Amazon’s marketplace reflect a deeper mismatch with luxury brands?

This start-up is making a business case for brands donating returns

Amazon’s Go and Fresh closures offer a lesson about differentiation

Events

2026’s Shopping List: What’s Trending in Retail

The Future of Retail Marketing: Content, Data and the Power of Community

From Prompt to Purchase: Transactions and Tracking in the AI Era

Resources

Shoppers fear a discount gap this holiday season. Here’s how retailers are responding

How retailers are pivoting their way through chaos

A Retailer's guide to mastering customer data

A Retailer's guide to mastering customer data

Topics

Retail news that keeps industry pros in the know

How Claire’s new C-suite hire is making the tween retailer a ‘life moment retail destination’

The Latest Retail Industry News

Shopify says AI shopping will ‘not bypass’ its checkout

How Claire’s new C-suite hire is making the tween retailer a ‘life moment retail destination’

This Week in Retail: Home improvement earnings and eTail West

Walmart’s investment in automation is set to peak in the coming year

Sydney Sweeney’s Syrn has already attracted controversy, but can it be a brand that lasts?

Editor's Picks

Sydney Sweeney’s Syrn has already attracted controversy, but can it be a brand that lasts?

Does Saks pulling out of Amazon’s marketplace reflect a deeper mismatch with luxury brands?

This start-up is making a business case for brands donating returns

Amazon’s Go and Fresh closures offer a lesson about differentiation

Events

2026’s Shopping List: What’s Trending in Retail

The Future of Retail Marketing: Content, Data and the Power of Community

From Prompt to Purchase: Transactions and Tracking in the AI Era

Retail news that keeps industry pros in the know

Resources

Shoppers fear a discount gap this holiday season. Here’s how retailers are responding

How retailers are pivoting their way through chaos

A Retailer's guide to mastering customer data

A Retailer's guide to mastering customer data

Topics