Reimagining the Digital Shopper Journey

September 28, 2022 | 12:00 - 12:45pm ET

Register now!

About the Event

The retail ecosystem over the last few years has been a potent cocktail of Wild West mixed with tech mania. Fluctuating shopper behaviors combined with supply-chain woes, economic uncertainty, and digital domination have retailers battling for shoppers’ attention across all touchpoints—especially e-commerce. The key to success in this game of online chess is enhanced and improved shopper journeys that prioritize convenience and ease while encouraging loyalty.

During this virtual event, sponsored by Bolt, we’re sitting down with Mark Eamer, Chief Marketing Officer at Chewy, to chat about how their booming brand has reimagined online interactions with shoppers. We’ll break down marketing strategies, loyalty programs, and the importance of a seamless CX in building brand love and loyalty—among humans and canines alike. Following that segment, Bolt’s Vice President of Customer Experience, Shilpi Narang, will sit down with Morning Brew to discuss the importance of an easy and intuitive checkout experience in the digital shopper journey.

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Speakers

Mark Eamer

CMO

Chewy

Shilpi Narang

Vice President, Customer Experience

Bolt

Andrew Adam Newman

Senior Reporter

Retail Brew

Kaylee Pofahl

Branded Content Writer, Creative Studio

Morning Brew

Agenda

12:00 pm ET

Introductory Remarks

Welcome to our latest edition of The Checkout!

Andrew Adam Newman

Senior Reporter at

Retail Brew


12:02 pm ET

Fireside Chat

A conversation with Chewy’s CMO about how the organization continues to deliver on enhanced digital shopper journeys.

Mark Eamer

CMO at

Chewy

Andrew Adam Newman

Senior Reporter at

Retail Brew


12:30 pm ET

Bolt Sponsored Segment

Bolt unpacks the necessity for seamless checkout experiences in your e-commerce store.

Shilpi Narang

Vice President, Customer Experience at

Bolt

Kaylee Pofahl

Branded Content Writer, Creative Studio at

Morning Brew


12:40 pm ET

Closing Remarks

A few closing remarks from our team.

Andrew Adam Newman

Senior Reporter at

Retail Brew


Questions?

Email us at [email protected]

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