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☕ New world orders
To:Brew Readers
WISMO.
September 29, 2026View Online | Shop
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Sponsor Logo: Paradox, a Workday Company

It’s Tuesday, and the Trump administration’s ban on certain Canadian imports takes effect today. Experts say the effects will be limited, unless, of course, your shopping list includes a surprising combination of molasses, malt beer, and mopeds.

In today’s edition:

—Andrew Adam Newman, Alex Vuocolo

E-COMMERCE

WISMO whiz

A man in a shower sniffs a lathered-up bar of soap.

Dr. Squatch

Dr. Squatch, the men’s personal-care brand founded in 2013, has always faced a challenge on the DTC side: Its bar soap and other products are relatively heavy, meaning shipping is expensive. A typical order is roughly $30, with fulfillment and shipping costing the brand around $10.

“That’s a very large percent of sales that we dedicate to fulfillment costs, so anything we can do to reduce that is to our benefit,” Karl Mecklenborg, senior director of strategic operations at Dr. Squatch, told Retail Brew. The company used to cut that cost by using “economy shipping carriers,” but that led to headaches because the “service variability was very wide,” he said.

To address shipping snafus, Dr. Squatch switched its third-party logistics (3PL) provider a few years ago, gaining access to a larger number of carriers and doubling its US distribution centers from two to four.

Mecklenborg has been with the company for four years; two years ago, he took over the customer experience team, and something many outside of retail have never heard of reared its ugly head: WISMO.

Keep reading here.—AAN

Sponsored By Paradox, a Workday Company

Peak behind the hiring curtain

Sponsor: Paradox, a Workday Company

PepsiCo is a $90 billion organization with 230,000 front-line workers. On a recent episode of the podcast Try Harder Is Not A Strategy, PepsiCo SVP of TA Blair Bennett shared how her team transformed hiring at scale.

The first step Bennett took? Interviewing over 100 stakeholders to identify bottlenecks in the existing process. From there, front-line roles were segmented based on priorities and job requirements (e.g., entry-level talent vs. specialized positions).

Then came the automation. Repetitive tasks such as interview scheduling were automated so recruiters could regain time for high-value work like sourcing for scarce skills and persuading candidates.

Bennett said her overall approach on TA transformation was to treat it like a continuous, connected ecosystem. Tune in to the episode for more details.

STORES

Checkout wane

Self checkout withdrawal

Francis Scialabba

Berkeley, California, began enforcing a law in 2022 that keeps high-sugar foods out of checkout lanes at large stores. Sales of small-package candy, including candy bars, subsequently fell.

A study estimated 43% lower small-package candy sales at Berkeley supermarkets after the restrictions began. Researchers arrived at that figure by comparing sales before and after the enforcement of the law in Berkeley with sales over the same period in three other California cities.

The study, by researchers at Boston University and the University of California, Davis, was published in The Lancet Public Health.

The law does not restrict candy sales elsewhere in stores. The study found lower sales of small-package candy, such as bars and packets often sold at checkout, but no significant decline in candy sales overall.

Keep reading here.—AAN

Sponsored By WooCommerce

Sponsor: WooCommerce

Talk to us, talk to us…about all things agentic commerce. How are you getting set up to deal with agents shopping for humans? What are you nervous about, and where do you think agents might have a positive impact on your biz? Share your takes in our short survey and enter to win a $500 gift card.

DELIVERY

On your mark

Dollar General sign

Scott Olson/Getty Images

A new partnership between Dollar General and Instacart is giving customers at 7,000 locations access to same-day deliveries without a mark-up, with plans to expand across its entire footprint of 20,000 stores this fall.

That means what customers pay in store is what they pay for having the same item delivered.

CEO Chris Rogers recently said the cost is well worth the competitive advantage.

“The data is very clear,” Rogers said at Groceryshop in Las Vegas. “Customers are gravitating towards value, and online, that often means retailers that don’t mark up.

Retailers offering deliveries without a markup on Instacart are growing 10% faster than those that don’t, he added, and while this comes with a cost for retailers, the price of losing market share to rivals may be greater.

Keep reading here.—AV

Sponsored By ACI Worldwide

Sponsor: ACI Worldwide

Get those carts across the finish line. 4 in 10 fashion shoppers abandon their online carts at checkout, according to new ACI Worldwide research. Merchants, want to save your customers from this fate? Get ACI Worldwide’s report on the full payments journey for fashion and sportswear retailers, backed by a survey of 3k+ shoppers.

swapping skus

Today’s top retail reads.

Holiday holding pattern: Adobe Analytics predicts holiday sales will likely grow 6.7%, which is nearly the same rate as last year. (Reuters)

Pricing promises: Walmart CEO John Furner sent a letter to customers promising not to engage in personal or dynamic pricing amid electronic shelf label rollout. (Progressive Grocer)

Funflation: The price of hobbies and recreational activities is on the rise, but consumers are upping their spending anyway. (CNBC)

TA transformation: In a recent episode of the Try Harder Is Not A Strategy podcast, PepsiCo’s SVP of TA shared how she revamped front-line hiring for a team that manages 75,000 annual requisitions. Hear the details.*

*A message from our sponsor.

Jobs

Now Hiring

Tired of one-size-fits-all job boards? CollabWORK highlights roles that reflect your interests and goals—delivered through communities like Retail Brew. Click here to explore the full job board.

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Written by Andrew Adam Newman and Alex Vuocolo

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Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.

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