Along with beef and bacon, peanut butter has long been a popular flavor for dog treats, and about seven years ago, it occurred to Tamara Coleman, founder of Bark Bistro, that there might be a market for a line of peanut butter for pooches. “No one was marketing peanut butter to dogs, peanut butter happens to be one of the No. 1 search terms for treats for dogs,” Coleman told Retail Brew. Coleman had started Bark Bistro a couple years earlier as a boutique dog food company, but was daunted by the see-sawing price of beef and other proteins, and decided to stop making the dog-meal products and pivot to peanut butter. The product line would be called Buddy Budder, and Coleman, who at the time lived in Boca Raton, Florida, began producing it entirely in her kitchen in January 2019. “This started in my townhouse kitchen with literally one Hamilton Beach food processor,” Coleman said. “I was just buying peanuts at Trader Joe’s or Publix, and I was just playing around with different flavors.” At the beginning, it seemed that she wasn’t just working with peanuts; she was working for peanuts. Keep reading here.—AAN |