Retail Brew

Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.

Stores

Supply Chain Strategy & Transformation

Andrew Adam Newman

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E-Commerce

The company’s quest to manufacture a superior-quality hoodie in the US surprised everyone–even some of the vendors making it.

How American Giant got buy-in from its supply chain before its customers

Erin Cabrey

Maeve Allsup

Nearshoring and federated manufacturing models may be the way to go

Manufacturing

Four supply chain experts on the challenges of manufacturing in the US—and the tactics to turn to instead

Katishi Maake

Roughly one-third of New Balance’s global inventory is in transit, CEO Joe Preston told Retail Brew.

How New Balance tackles its uphill battles with domestic manufacturing 

 The company aims to produce 750,000 pairs of shoes at its new factory by the end of the year. 

New Balance’s new Massachusetts factory underscores vision for Made in America production

Consumer Behavior & Trends

A Retail Brew/Harris Poll survey found that consumers want more US-made products, but there are limits to how much more they’ll pay

Inflation-Driven Substitution

Consumers will pay more for American-made products, but inflation takes a toll: poll

CEO Bing Howenstein told Retail Brew the company is now sitting on five additional margin points. 

Return Behavior

Why office-chair maker All33 is moving manufacturing from China to the US

Glenda Toma

For all the talk of bringing manufacturing jobs back to the US, the reality is that employment in the sector peaked all the way back in June 1979, according to the US Bureau of Labor Statistics, at 19.6 million.

The state of American manufacturing jobs, in three charts

As more companies bring manufacturing stateside, here’s what they can and can’t say about being American-made.  

What does it mean for a company to use a ‘Made in USA’ label?

Stories

Made in America