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Andrew Adam Newman

Andrew is a senior reporter for Retail Brew. He’s been a frequent contributor to The New York Times and had stints as senior editor for Studio 360 with Kurt Andersen and as editor in chief of alternative newsweeklies in Pittsburgh and Boise.

Robot pushing a shopping cart on pink background
Consumer Behavior & Trends

Nearly 3 in 4 consumers say retailers collect too much personal data

The ThoughtSpot survey also found that just 13% trust AI recommendations.

A shopping bag with a four-star rating displayed above it, representing a customer review.
E-Commerce

How customer reviews went from novelty to necessity

Soliciting reviews, responding to bad ones, and why they’re more trusted than family.

Two trail runners jog up a hill along a shoreline.
Consumer Behavior & Trends

Trail running hits its stride

Trail-running shoes jumped 71% at Brooks, and it’s REI’s fastest-growing shoe category.

A detail shot of the knobs on the Charlie, an induction stove from the Copper brand.
Stores

Wirecutter called it the ‘Tesla of induction stoves.’ Now it’s taking physical retail for a spin

The battery-powered Charlie can avoid costly electrical upgrades—and bake cookies in the showroom.

Dog Sauce
Stores

This startup got a dream order from Walmart. Fulfilling it almost turned into a nightmare.

With production financing through Bridge, Dog Sauce got funding after its bank said no.

Stack of GLP-1s from Eli Lilly and Novo Nordisk
Consumer Behavior & Trends

GLP-1 users much more likely to increase clothing spending

The Tinuiti study also found those users more apt to resell or rent clothing.

Packaging reflecting Smart Balance’s 2022 reformulation that reduced vegetable oils from 64% to 39%; Conagra later restored the original recipe after consumer backlash.
Consumer Behavior & Trends

Why ‘skimpflation’ irks consumers more than ‘shrinkflation’ or price hikes

Ioannis Evangelidis on changing recipes, shrinking packages, and transparency in the TikTok era.

A woman carries a Stanley tumbler inside of a matching Stanley tote.
Marketing

How Stanley 1913 is diversifying beyond its viral Quencher tumbler

The Quencher went from over 75% of Stanley’s global business to roughly 40% thanks to growth in new categories.

An OmieBox bento lunchbox packed with lunch items.
E-Commerce

How founder Nancy Yen got Omie's $50 kids’ lunch box into Target

The hot-and-cold bento box appeared in a Kylie Jenner TikTok with 64 million views.

A set of sage green Caraway cookware.
E-Commerce

How this premium-priced cookware brand landed on Walmart’s shelves

Caraway founder Jordan Nathan on the rollout, pacing growth, and adding color to the category.