E-Commerce
Why Lulus is betting big on Macy’s, Bloomingdale’s, and wholesale in general
CEO Crystal Landsem told Retail Brew that department stores are becoming both a sales channel and a profitable way to introduce new customers to the brand.
Jeena is a reporter for Retail Brew covering fashion and luxury.
Marketing
Under Armour and the Ravens turn sponsorship into retail experience
The brand’s 10-year deal with its hometown NFL team includes exclusive stadium merchandise, seasonal drops, and an expanded experiential retail strategy.
Stores
Salomon president on retail expansion in the US
Steve Doolan spoke to Retail Brew about the importance of physical retail.
Stores
How Ingrid & Isabel grew so fast without VC funding
The maternity brand’s founder and CEO says operating within your means can be a competitive advantage.
Consumer Behavior & Trends
The Honey Pot looks beyond foot traffic to bring in shoppers
The menstrual care brand’s director of brand marketing spoke with Retail Brew about the evolving path to purchase.
Marketing
Tinder’s latest match isn’t a user. It’s Diesel
CMO Melissa Hobley told Retail Brew about its partnership with Diesel as part of a global Pride campaign.
Consumer Behavior & Trends
Price and loyalty remain crucial to consumers, even when taking AI recommendations
Per latest research from PSE Consulting, 32% of shoppers said the price was the biggest driver when deciding between product or brand recommendations made by AI.
Marketing
Pacsun CEO on the brand’s Gen Z reinvention
CEO Brieane Olson told Retail Brew about her new book, the retailer’s comeback, and the challenge of staying culturally relevant.
Stores
Inside John Hardy’s plan to modernize a 50-year-old jewelry brand
President Matt Tepper tells Retail Brew how under Reed Krakoff’s creative leadership, the company is revamping everything from store design to product collections.
Marketing
Foot Locker CMO on how the retailer plans to turn basketball culture into a year-round retail strategy
Brett O’Brien explains why the company is doubling down on hoops, investing in community programs, and seeing growing demand for women’s basketball sneakers.