Maeve Allsup

Maeve is a former reporter for Tech Brew. She writes about tech policy and regulation, as well as Silicon Valley work trends. Before joining Morning Brew she covered litigation and legislation in California for Bloomberg Industries, where she broke the news about the state's lawsuit against Activision Blizzard. She has also written extensively about labor issues in the gig economy and the wider tech world, including at Tesla and Google, and appeared on Bloomberg Radio and podcasts.

A factory full of robotic arms shape products for Machina Labs.
Tech

Beyond robots: AI automation in manufacturing is about visibility and flexibility

Data-backed predictions are king in the factories of the future.

Maeve Allsup
The Wayfair logo on a smartphone screen.
Tech

Wayfair’s customer experience analysis may soon run on AI

Inside the home-goods giant’s search for a tool that will provide real-time insights at scale.

Maeve AllsupSponsored Square
An illustration of a physical and digital twin version of an energy can
Tech

How one energy drink startup is using digital twins to beat the competition

Natural language processing and generative AI are allowing brands to talk to a virtual version of their target audience, trained on shopper data.

Maeve Allsup
A digital rendering of a bracelet with Topicals brand charms.
Tech

How Topicals is building a brand ambassador ecosystem on the blockchain

Sephora’s fastest-growing skincare brand is leveraging the Web3 community management platform created by Outdoor Voices founder Ty Haney.

Maeve Allsup
apps on a phone
Marketing

Social Gathering: The rise of Hoka, DTC olive oil drama, and breaking down resale on LinkedIn

Our favorite retail content across social platforms this week

Maeve Allsup
A man tests our a virtual reality headset.
Tech

April report: Retail’s biggest bets on emerging tech

Our biggest takeaways from the month include generative AI and mixed reality.

Maeve Allsup
Overhead view of socially distanced restaurant
Tech

A new vision of restaurant loyalty is unfolding in New York: Here’s what we know so far

Resy founder Ben Leventhal is betting blockchain-based loyalty will turn you into a regular.

Maeve Allsup
A pair of golden Nike sneakers
Tech

Nike ramps up plans for Web3 community platform with Air Force 1 NFTs

Beta members will get a first look at Dot Swoosh’s digital creations.

Maeve Allsup
apps on a phone
Retail

Social Gathering: Scaling mini cupcakes, Gen Z’s shopping attitude, and Amazon emails

Our favorite retail content across social media this week

Maeve Allsup
An iPhone screen shows the Depop app
Resale

The resale world is paying close attention to emerging technologies

Visual AI, natural language processing, and blockchain are top of mind for resale industry leaders.

Maeve Allsup