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LeBlancStudios’s storytelling.

Hi, it’s Friday, and Amazon founder and chairman Jeff Bezos has spilled some tea about AI. Speaking at the Italian Tech Week in Turin, Bezos said the AI spending boom is an “industrial bubble” like the biotech bubble of the 90s or the dot-com craze of the early 2000s. Investors lost cash at the time but society walked away with life-saving drugs and the internet as we know it. Guess even Bezos knows you need a little fizz before you get to the bubbly.

In today’s edition:

—Jeena Sharma, Vidhi Choudhary, Beck Salgado

STORES

LeBlancStudios

LeBlancStudios

While big names like Ralph Lauren and Michael Kors dominated New York Fashion Week headlines, it was Santo Domingo, Dominican Republic-born LeBlancStudios that left showgoers buzzing with its intellectual storytelling and community-driven ethos.

Established in 2014 by design duo Angelo Beato and Yamil Arbaje, the Caribbean brand is known for turning political and social narratives into fashion statements.

For their SS26 collection, “Museum of Common Oddities,” the designers looked to “exiled thinkers, forgotten ones, tycoons, and Caribbean and Latin American militants” for inspiration, according to a company release. Hosted at community center The Bench, guests were invited to walk around and experience the lineup of structured wool blazers with leather collars, misplaced pockets, lightweight cotton blazers, and asymmetrical shirts with slashes.

“With all the collections, we approach it as if they were like a film or a novel because we want to build characters,” Arbaje told Retail Brew. “This time, the narrative is inspired by our lives between New York and the Dominican Republic, but also the history of exile, or exiled thinkers in the ’50s, ’60s, ’70s, and ’80s from the Dominican Republic or Latin America, because it’s a story that we felt [was] relevant with what’s happening today.”

Keep reading here.—JS

Presented By Radar

E-COMMERCE

gift shopping online

Francis Scialabba

The holiday shopping season keeps creeping earlier each year, and Shopify’s data backs that up, with September already seeing a surge in holiday-related orders.

Orders for holiday stocking hangers jumped 306% last month, while demand for Christmas tree skirts and tree stands rose 170% and 140%, respectively, according to data shared first with Retail Brew.

Hot sellers also included spooky things ahead of Halloween. Items ranging from costume sets (up 175%) and pet costumes (up 125%) to costume and stage makeup (up 22%) spiked in September.

Plus, Shopify shoppers also stocked up on gifting-related items like wrapping paper (up 77%) and holiday glow-ups with garlands (up 55%), holiday ornaments (up 49%), wreaths (up 33%), and seasonal village sets and accessories (up 30%).

According to McKinsey, millennials are leading the way in early holiday shopping this year, with 37% starting before October—compared with 28% across all generations. Just 11% of surveyed consumers plan to start their shopping on Black Friday weekend.

Keep reading here.—VC

OPERATIONS

Payments folder on iPhone with BNPL apps Afterpay, Affirm, Klarna, Sezzle, Zip, Perpay, and Tabby

Editorial RF/Getty Images

Few innovations in the financial services sector boast the attention, and often criticism, garnered by the buy now, pay later space. The disruption to the legacy credit ecosystem is potentially mammoth and is only bested by its potential impact on consumer psychology.

Companies like Affirm, Klarna, and Afterpay have become synonymous with the industry and entrenched in the cultural zeitgeist—from Klarna’s much meme’d partnership with DoorDash to Affirm’s tie-up with Costco.

Affirm in particular is laser-focused on breaking the cycle of revolving debt and believes that it succeeds only when its customers do.

Keep reading here on Revenue Brew.—BS

Together With WooCommerce

Brew News Quiz

Amelia Kinsinger

The feeling of getting a 5/5 on the Brew’s weekly news quiz has been compared to getting a company-wide shout out from your boss. It’s that satisfying.

Ace the quiz

SWAPPING SKUS

Today’s top retail reads.

Unwelcome to the neighborhood: Shein is opening physical stores in France next month and French retailers aren’t happy about it. (Reuters)

Trimming the fat: General Mills is shuttering three Missouri production facilities as part of a supply chain overhaul. (the Wall Street Journal)

On the menu: TikTok is pitching itself to some brands as a grocery platform. (Modern Retail)

Green plate: Here's how Sweetgreen co-founder Nicolas Jammett grew the chain into a billion-dollar business. (Watch now)

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