For Ali Kermani, who joined Razor shortly before it introduced its ubiquitous scooter in 2000, and who serves as its VP of marketing, the idea began to germinate about eight years ago.

Kermani was in an independent toy store in Monrovia, California, where he lives, when he asked the person behind the counter to point out her favorite product, which turned out to be a non-motorized, pedal-powered go-kart.

“‘Grandparents love these,’” Kermani told Retail Brew he recalled her saying. The toy represented a “‘return to physical play’” and because “‘it’s not electronic, grandparents feel comfortable with it,’” the woman continued. “She’s like, “This is our No. 1 seller for grandparents gifting.’”

Kermani recalled that conversation earlier this year, as Razor was planning the (literal) rollout of its latest offering, a non-motorized version of its popular Crazy Cart, a go-kart that can spin in circles, called the Crazy Cart Shuffle. Here was a kid-powered toy that, he suspected, could light up boomers shopping for their grandchildren.

Keep reading here.—AAN

Most retailers are no strangers to omnichannel, especially when it comes to evolving with the times to match customer wants and needs.

If you want to ensure that your omnichannel transformation journey is nothing short of successful, get NewStore’s latest e-book featuring insights from industry leaders who’ve been there, done that. Coverage includes:

• focus over flash
• making your tech invisible
• selling the business case
• CRM being more than data collection
• creating experiences, not express lanes

There’s plenty more wisdom where that came from. Packed with 11 lessons for retail and IT teams that want to nail their goals on their omnichannel transformation journeys, rev up your revenue with priceless intel from industry changemakers as heard on the Endless Aisle podcast.

Grab your copy here.

They call it fast food for a reason. So when it comes to how long it takes cars to get their order after they’ve pulled into a drive-thru lane line, chains are like Nascar pit crews, constantly analyzing every move to win the race.

And if there’s a Daytona 500 for drive-thrus, it’s the Intouch Insight Annual Drive-Thru Study, which for 23 years has measured the time it takes for leading quick-service restaurants to get orders into hungry motorists’ hands.

Readers, start your engines:

• Among 10 top fast food restaurants ranked this year, the winner is Taco Bell, with an average wait time—measured from the time cars pull into the line until they get their orders—of 278.84 seconds, shaving 39 seconds off its average last year (317.89 seconds).
• KFC, which won the gold last year, placed third with a total of 303.95 seconds, a feather over a second longer than it took last year (302.63).

Keep reading here.—AAN

Heating pad? Check. Ibuprofen? Check. CBD-infused tampon? Women and people assigned female at birth (AFAB) can now check that off their menstrual first-aid kit, as Daye, a UK-based gynecological startup, lands in the US.

Daye, a woman-founded company, rolled out its suite of services and products to US consumers this fall in the hopes of bringing pain relief to more people, founder Valentina Milanova said at a press event in Brooklyn on September 20.

Read the whole story here on Healthcare Brew.—AE