Consumer Behavior & Trends
Walmart taps ‘AI-driven systems’ to reroute supply ahead of winter storm
The retail giant is utilizing AI technology to position essential supplies before the big weekend storm.
Premiumization
Even budget-conscious shoppers splurge selectively. Coverage of premiumization trends, the categories where trading up persists, and how brands justify higher prices.
Consumer Behavior & Trends
Mass beauty brands are going premium as the gap between channels narrows
Companies like L’Oréal and Unilever are seeing strong results as they premiumize their mass brands and inch closer to prestige.
Consumer Behavior & Trends
Coworking with Mikko Kärkkäinen
He’s co-founder and CEO at RELEX Solutions.
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