Marketing
Fashion retailers are capitalizing on the US Open’s impact
From Ralph Lauren’s six-week Nordstrom takeover to Lacoste’s Plaza pop-up, brands are extending their tennis activations beyond the tournament.
Jeena Sharma covers retail and consumer trends at Retail Brew. She was previously the beauty editor at Paper Magazine and a fashion and beauty writer at Nylon.
Consumer Behavior & Trends
Most Americans are trying to save money, and it’s changing the way consumers shop
Adtaxi’s survey found 93% of consumers have adopted at least one cost-saving behavior.
Consumer Behavior & Trends
What does ‘value’ mean to shoppers in 2026?
Per BCG’s latest survey, quality still beats price, while AI gains influence.
Stores
How Tecovas is spreading ‘radical hospitality’ across the US
With seven more stores slated for 2026 and roughly 15 planned for 2027, the Western wear brand is balancing physical growth with e-commerce and wholesale.
Stores
How DTC brand Rothy’s grew to $227.7 million in revenue through stores, wholesale
CEO Dayna Quanbeck said partners like Nordstrom give the brand additional opportunities to reach shoppers, while DTC makes wholesale an attractive source of growth.
Consumer Behavior & Trends
Americans want more protein—in five minutes or less
Circana’s latest eating trends report finds protein consumption and demand are rising, while half of all meals now take less than five minutes to prepare.
Marketing
While luxury struggles, Ralph Lauren is selling more at higher prices
Analysts believe the retailer’s mix of aspirational price points, brand heritage, and lifestyle marketing is helping it outperform while bringing new customers in.
Marketing
What do Spotify and Depop have in common? A love for secondhand fashion.
The music platform has joined forces with Depop to dig into the closets of six emerging artists.
Consumer Behavior & Trends
Brand-conscious shoppers are twice as likely to spend more than price-conscious consumers: survey
Per a YouGov survey, they spend more on clothing and prioritize quality versus value-conscious consumers.
E-Commerce
How Yearly Co. turned its custom-sized gold bangles into an $11.5 million business
The Nashville jewelry brand offers 11 sizes and says its custom fit strategy has helped fuel repeat purchases.