Small businesses grapple with tariff-induced supply chain challenges
Nearly two-thirds say they’ve been impacted as interest in domestic suppliers grows: report.
• less than 3 min read
It’s no secret that major retailers like Walmart and Amazon are struggling to adjust to the reality of tariffs, but it hasn’t been a picnic for small businesses, either.
Nearly two-thirds (63%) of small- and medium-sized businesses (SMBs) say that tariffs have had an impact on their operations, according to a new report from Netstock, which makes software for supply chain planning. Among those feeling the tariff pinch, 44% said they’d absorb the costs rather than risk out-of-stocks by purchasing less inventory, or losing customers by passing costs on to them.
Netstock defines SMBs as companies with less than $250 million in annual revenue, and executives at those companies are, naturally, looking closer to home for suppliers thanks to tariffs. While 31% said they preferred offshore suppliers over domestic ones in 2024, that dropped to 28% this year.
One hedge against tariffs has been to stock up before the tariffs kicked in, and this year 55% of SMBs said more than one-fifth of their inventory was “excess stock” (meaning in excess of forecasted demand), up from 48% last year.
But there’s a risk to that extra inventory. When it comes to the ominously named “dead stock”— inventory that’s been on hand for more than a year—17% said that more than one-tenth of their inventory was dead stock, up from 12% in 2024.
Fewer SMBs are likely to rely on credit to purchase inventory these days, too, falling from 53% in 2024 to 47% this year.
A July survey by market research firm Savanta found that just 26% of small business owners had a high level of confidence in how the US government was handling trade policy, while 33% had low confidence.
It will come as no surprise that small business owners who were Democrats had a dimmer view, with more than half (52%) saying they had low confidence in the current administration’s handling of trade policy, compared to just 14% of Republican small business owners.
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About the author
Andrew Adam Newman
Andrew writes about brick and mortar stores with a focus on store design, retail marketing and brands, the resale industry, and more.
Retail news that keeps industry pros in the know
Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.
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