Consumer Behavior & Trends
Premium and mass beauty are ‘converging’ as consumers seek value
Both segments saw sales lifts in H1 as fragrance and hair remain beauty standouts.
Value Perception Shifts
Price alone doesn't define value anymore. Analysis of how shoppers weigh quality, convenience, and brand trust—and what that means for retail positioning.
Consumer Behavior & Trends
Ikea Canada invests $50 million in lower prices to increase affordability
The furniture retailer is continuing its focus on cost-cutting with another round of investments in lowering prices.
Consumer Behavior & Trends
TikTok user takes aim at tipflation with new guideline
“If I order standing up, I’m not tipping,” he declares.
Consumer Behavior & Trends
Hot Topic: Should the national minimum wage be raised as high as California’s?
Plus, readers weigh in on Uber Eats’s change to its Super Bowl spot.
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