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Consumer Behavior & Trends

Hot Topic: Should the national minimum wage be raised as high as California’s?

Plus, readers weigh in on Uber Eats’s change to its Super Bowl spot.
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less than 3 min read

TOPICS: Consumer Behavior & Trends / Economic Pressures / Value Perception Shifts

The minimum wage will go up to $20 in California in April, nearly three times the federal minimum wage of $7.25.

You tell us: With California’s minimum wage going up to $20, are you in favor of the federal minimum wage going up that much? Cast your vote here.

Circling back: Last week, we told you about Uber Eats removing a joke from its Super Bowl commercial about people with peanut allergies after the nonprofit group Food Allergy Research & Education objected to it. We asked whether you agreed with Uber Eats’s decision to remove the bit, and nearly two out of three of you (64.4%) said no, that you did not agree with the decision. Another 32.2% of you agreed with Uber Eats’s decision to take out the peanut allergy joke while 3.4% of you did not know or weren’t sure.

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About the author

Andrew Adam Newman

Andrew writes about brick and mortar stores with a focus on store design, retail marketing and brands, the resale industry, and more.

Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.

By subscribing, you accept our Terms & Privacy Policy.