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Hot Topic: Is a greeting card a gift?

Plus you weigh in about whether if you order standing up, you should tip.
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Retail news that keeps industry pros in the know

Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.

In recent stories about the National Retail Federation’s projections for Mother’s Day and Father’s Day spending, we noted that based on its polling, the NRF for both holidays projected the most popular gifts would be greeting cards. While we appreciate that the NRF includes spending on greeting cards when calculating holiday spending, we wondered how many of you consider greeting cards to be gifts.

You tell us: Is a greeting card a gift? Cast your vote here.

Circling back: Last week, we told you about a viral video by a TikTok user that introduced his new rule: “If I order standing up, I’m not tipping.” So we asked if you agreed with the rule, and more than 8 out of 10 (82.9%) of you did, while 12% of you said if you order standing up, you still should tip, while 5.2% of you didn’t know or weren’t sure.

Retail news that keeps industry pros in the know

Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.