Hot Topic: Will Starbucks’s new high-protein coffee drinks boost revenues?

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Starbucks announced it will introduce a protein-enhanced cold foam option later this month, meaning these grande-sized drinks will pack as much as 36 grams of protein, according to the company.

You tell us: Will Starbucks’s new high-protein coffee drinks be a significant revenue-booster for the coffee chain? Cast your vote here.

Circling back: Last week, we told you about the growing trend of brides-to-be asking brands for free products to include in bachelorette party swag bags. We asked if you thought brands should embrace or reject the trend. Nearly three out of you (72.6%) of you voted to reject the trend while 27.4% thought brands should embrace it.—AAN