Marketing
Exclusive: Percentage who’d recommend Target dropped 11 points after it caved on DEI
Reputation firms show Target’s lost more ground than other DEI backtrackers.
Reputation firms show Target’s lost more ground than other DEI backtrackers.
Costco, which defied calls to end DEI, notches 16th straight week of foot-traffic gains.
Kate Spade remains pro-DEI, but is taking its lumps online for partnering with Target.
The February 28 boycott saw the steepest daily decline in Black households’ spend in the past year, Numerator said.
Costco, which resisted pressure to ditch DEI, extends foot-traffic gains streak to 15.
Even Circle Week wasn’t able to lift the retailer out of its slump.
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