Protein hype, food prices soar in 2025
Breakfast cereals highlighted protein content and Americans cooked with cheaper cuts of beef.
Breakfast cereals highlighted protein content and Americans cooked with cheaper cuts of beef.
The Rocket Mortgage and Redfin survey also shows 26% of Americans will spend less on gifts.
Shoppers are looking for more than discounts, but sales events and BNPL remain key for retailers.
A new holiday forecast predicts 2.9% to 3.4% growth this holiday season, with disposable income driving the increase.
Younger shoppers are set to pull back in the face of rising prices and a higher cost of living, according to a new study from PwC.
In meantime, lower-income parents plan to spend 10% more, even as many consumers prioritize essentials and search for deals.
With just a few days left, there is still some disagreement about how the holiday will turn out spending-wise.
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