Marketing
Celine gets a new artistic director, LVMH shacks up with Formula 1
This week in fashion news.
Brand-Retailer Partnerships
Co-branded campaigns and strategic alliances between brands and retailers. News on partnership structures, joint marketing initiatives, and collaborative retail growth strategies.
Marketing
Meet the company brokering partnerships between celebs and brands
Parallel is serving as a “bridge” between talent and many CPG brands, partner Jocelyn Florence said.
Marketing
I wish I wrote that: an unexpected athlete ambassador
Andrew Adam Newman on Tennessee Titans quarterback Will Levis’s “lifetime supply” of Hellmann’s mayo.
Marketing
Victoria’s Secret takes heat for allegedly cribbing Skims’s style
Retail marketing hits and misses from the past week.
Marketing
Three things you should know about fashion this week
From Prada’s hiring plans to Dior’s grand show in Mumbai, here’s what you may have missed.
Marketing
Camille Rose Enters Ulta Partnership After a Decade in Wholesale
The haircare line was the most-requested brand by Ulta customers, founder Janell Stephens told Retail Brew.
Marketing
The Strategy Behind 2020’s Biggest Retail Collaborations
One chain is now rethinking its entire influencer strategy.
Retail news that keeps industry pros in the know
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