At Ulta Beauty World, a ‘marketer’s dream come true’
The second iteration of the beauty retailer’s viral event held in Orlando, Florida, this month showcased massive beauty hauls’ ability to strengthen brand and consumer connections.
Your essential guide to the strategies and innovations driving loyalty & retention today. Stay informed on the retail shifts that matter most to your business.
The second iteration of the beauty retailer’s viral event held in Orlando, Florida, this month showcased massive beauty hauls’ ability to strengthen brand and consumer connections.
Boll & Branch says those who partake are much more likely to be repeat customers, and spend more.
A new study by Zeno Group found that 87% of American shoppers support the brands they love “even when it’s inconvenient.”
US CMO Katie Williams shares the consumer healthcare CPG efforts that’ve kept shoppers coming back.
75% of respondents said they’d book travel via their loyalty program if they had the option.
Plus, do you think it’s a good strategy for brands to award loyalty points for actions besides purchases?
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